2025 Sponsors

Your sponsorship turns this 300-ticket Hill Country music event into community impact. It pours real dollars back into Real County, keeps our neighbors safe, and strengthens the rural economy we all call home.

  • Presenting Sponsor

    Text on a white background that reads, 'Real County HOT Tax' in bold, red font.

  • Heartbeat of the Canyon Sponsor

    Logo of Cornerstone Home Lending featuring a stylized house and flag design in blue, green, and red, with the words "Cornerstone Home Lending" below.

  • Heartbeat of the Canyon Sponsor

    Logo for Downtown Leakey, featuring the text "Helping Leakey Flourish."

  • Lifesaver Sponsor

    Logo for the H.E. Butt Foundation featuring a geometric flower design with intertwined lines, and the foundation's name written below.

  • Wish You Were Here Sponsor

    Wally-Works-Contracting-Leakey

  • Wish You Were Here Sponsor

    Text reading 'Kim Vaughn' in bold, red font on a white background.

  • Wish You Were Here Sponsor

    Logo with a black silhouette of a deer head with antlers, surrounded by the text 'MMXXI Ranch LLC' in green, and 'Brad Bell & Lee Dodson, Proprietors' underneath.

  • Wish You Were Here Sponsor

    Text reading 'Diane & Rich Lowrance' in bold red font on a white background.

  • Hero Sponsor

    Text on a white background reads 'Schoolhouse Mountain' in bold, red font.

  • Pacemaker Sponsor

    Text reading 'Sandra & Randy Stavinoha' in red, stylized font on a white background.

  • Pacemaker Sponsor

    Logo for Texas Title Network with an outline of the state of Texas, a star marking a location, and the company name in brown text.

A Texas-sized thank you for giving back to the community that makes Songs on the Frio possible.

Proven Impact

Community Impact

Over $283,616 raised for Frio Canyon EMS since 2022, funding vital equipment and training for Real County first responders.

National Reach

Fans travel from 47 Texas towns and 9 states, and 80 % journey 100+ miles filling lodging, dining, and retail establishments during the shoulder season.

Growth Momentum

Friday-night attendance is up 687.7 % since 2022, and a single Saturday drew 350+ visitors downtown, proof that your exposure grows every year.

  • Three men playing acoustic guitars on stage during a live music performance, with stage lights behind them and various equipment around.

    Heartbeat of the Canyon

    $15,000

    Our premier sponsor tier. Heartbeat partners fuel every note and every moment, from artist hospitality to production magic. Expect premier branding, VIP access, and the deepest connection to the heart of the Frio.

    Become a Sponsor
  • An outdoor live music performance at dusk with musicians playing guitars on stage surrounded by tall trees decorated with string lights and blue LED lights, and an audience wearing hats watching from the ground.

    Lifesaver

    $10,000

    Essential and unforgettable. Lifesaver sponsors enjoy standout visibility and exclusive access, helping keep the spirit of community and creativity flowing strong all weekend long.

    Become a Sponsor
  • A man with long hair and tattoos is sitting on a stool playing an acoustic guitar and singing into a microphone outdoors during dusk. He wears a black t-shirt, bracelets, and rings, with trees in the background.

    Wish You Were Here

    $10,000

    A full-circle experience. With brand exposure, VIP perks, and a two-night stay at Rio Bella, this tier offers the perfect mix of presence, hospitality, and heart.

    Become a Sponsor
  • Two men playing guitars on stage, one wearing a cowboy hat and glasses, performing with microphones and stage lights in the background.

    Hero

    $5,000

    Celebrate the soul of the Frio. Hero sponsors support what makes this event special—authentic music, community pride, and meaningful connection. Includes reserved seating and branded visibility.

    Become a Sponsor
  • A man with a gray beard, wearing a large cowboy hat, sunglasses, and a black shirt, playing an acoustic guitar and singing into a microphone on stage.

    Pacemaker

    $2,500

    Keep the rhythm alive. Pacemaker sponsors get key recognition and event perks, helping us deliver a seamless, spirited experience from start to finish.

    Become a Sponsor
  • Two men playing acoustic guitars and singing into microphones at a live music performance, with a dark background and decorative lights.

    Good Samaritan

    $1,000

    A heartfelt way to support the music, the mission, and the magic of the Frio. This tier is perfect for individuals or small businesses who want to give back and be part of something special. Every note matters—and your contribution helps keep the music playing.

    Become a Sponsor

2025 Featured Songwriters

Bob DePiero

Terry McBride

Radney Foster

Bridgett Tatum

Megan Linville

Dean Alexander

Danny Myrick